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update software AG receives its largest order in the company’s history

Financial Services Provider OVB will provide support for more than 2.5 million customers throughout Europe using the CRM system from update.

Vienna, 22nd January 2008 +++ update software AG, one of the leading European manufacturers of CRM solutions with its headquarters in Vienna has gained OVB Holding AG, one of the leading European financial sales companies as a customer – the largest project to date in the history of the renowned CRM manufacturer update. Over the course of the next three years, OVB wants to roll out the Financial Services Version of the CRM Suite update.seven throughout Europe and at the same time will centralise, harmonise and standardise its IT landscape.  By 2010, OVB’s employees, of which there are over 9600 throughout Europe, should then be working with the CRM system. The financial services provider OVB services more than 2.5 million customers in 14 European countries via their subsidiaries. A fundamental goal of OVB is to establish European-wide quality standards with the CRM system from update and as well as supporting the classic CRM functions will support the relevant business processes of customer and contact management, data capture, calculation of commission and account allocation under compliance of the legal requirements in the best possible way.

“We are certain that we have a good partner on our side in update, who as well as having a highly-efficient product update.seven also has the extensive knowledge and skills which are required to realise projects of this magnitude nationally”, says Axel Weeber, Chief Information Officer for OVB Holding AG. Following a detailed tender process, the decision in favour of update.seven was made in December 2007. OVB will use the web-based version of update.seven in a special Financial Services Version which already illustrates industry specific processes as standard and thus minimises adjustment costs. A key requirement for OVB was a highly-flexible system: It had to be able to illustrate the desired standardisations and be flexible enough to fulfil the country specific requirements of OVB’s subsidiaries.  Other important benefits of update.seven were the foreign language availability and internationality, high system performance and very good scalability.

About OVB Holdings AG
OVB Holding AG, with its headquarters in Cologne, is one of the leading European financial sales companies. Since it was set up in 1970, customer-orientated consultancy for private individuals with regard to protection of property, building up and expansion of assets, pension plans and acquisition of real estate has been the focus of its business activity.  At present, OVB advises more than 2.5 million customers throughout Europe and works together with over 100 renowned product partners. OVB Holding AG has over 9600 employees in 14 countries. In 2006, the company, which has been listed on the Frankfurt Stock Exchange since July 2006, generated total selling commissions amounting to 213.3 million euros and an EBIT of 24.1 million euros, 

About update software AG
Updates software AG (www.update.com) was founded in 1988 in Vienna and with almost 300 employees and a turnover of 23.4 million euros in 2006, is the leading European supplier of premium CRM solutions.  Update software AG is listed on the Frankfurt Stock Exchange. Today, products from update are used by more than 150,000 users in over 1300 companies. Customers of update include amongst others, 3M, American Express Bank and Finanzmanagement, the advertising department of the newspaper group BILD, P.S.K., Canon, DuPont, ESTAG, Hauck & Aufhäuser, Kärcher, LBS Nord, MagnaSteyr, National-Bank Pernod Ricard, ratiopharm, Saint-Gobain Isover, Sony Deutschland, UnicreditBank Hungary as well as Sparkasse Breme and 200 other German banks. update maintains strategic partnerships with companies like Atos Origin, Hewlett Packard, Sensix and Steria Mummet Consulting.

Contact:

update software Germany GmbH   Möller Horcher Public Relations GmbH
Kerstin Schmidt   Gabriele Horcher
Darmstädter Landstr. 125   Ludwigstr. 74
D-60598 Frankfurt/Main   D-63067 Offenbach/Main
Tel.: +49 (0)69-427231-101   Tel.: +49 (0)69-809096-52
Fax: +49 (0)69-427231-20   Fax: +49 (0)69-809096-59
kerstin.schmidt@update.com   gabriele.horcher@moeller-horcher.de
www.update.com    www.moeller-horcher.de

PR Contact International
Gabriele Horcher
Möller Horcher Public Relations GmbH

Ludwigstr. 74
63067 Offenbach
Deutschland

Tel: +49 69 809 096 52
Fax: +49 69 809 096 59

E-Mail
www.moeller-horcher.de