update CRM solution in use at PAUL HARTMANN AG

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Stefan Eder

Project Manager Process and Information Management, PAUL HARTMANN AG

The complexity of the relationship networks is increasing, as there is an observable trend towards concentration. update.seven provides a clear visual map of these structures that is completely integrated

PAUL HARTMANN AG - Medically-valuable CRM

Ever more complex customer relationship networks, constantly-increasing quantities of regulations that vary per insurance company, country, state, federal land or province: today the life science sector is among the most complex and dynamic markets. In order to face these challenges as flexibly as possible, the medical products producer PAUL HARTMANN AG uses the CRM system update.seven. The implementation is completed in Germany; currently the international roll-out for approximately 2,500 users is underway.

Summary